Deutsch: Langlebigkeit / Español: Durabilidad / Português: Durabilidade / Français: Durabilité / Italiano: Durabilità /

In the quality management context, durability refers to the ability of a product or service to perform its required functions under normal operating conditions for an intended period without undue degradation or failure. This characteristic is crucial as it impacts customer satisfaction, brand reputation, and the overall cost-effectiveness of a product or service.


Durability is a measure of product longevity and reliability over time. It involves the product’s capacity to withstand wear and tear, environmental conditions, and repeated use without significant deterioration. A durable product delivers consistent performance and does not require frequent repairs, replacements, or excessive maintenance, thereby offering good value for money and reflecting manufacturing quality.

Application Areas

Durability is relevant in various sectors and affects multiple aspects of quality management, including:

  • Consumer Electronics: Ensuring devices operate effectively for their expected lifespan without failures.
  • Automotive Industry: Vehicles must remain safe and functional over many years and under different environmental conditions.
  • Construction Materials: Building materials are expected to hold structural integrity and resist environmental stresses over decades.

Well-Known Examples

A classic example of durability in quality management is the automotive industry, where manufacturers like Toyota and Honda are renowned for producing durable vehicles that offer long service lives and maintain high resale values. Another example is in consumer goods, such as Tupperware, known for producing durable kitchen products backed by a lifetime warranty, demonstrating confidence in their longevity.

Treatment and Risks

To ensure durability, quality management practices include rigorous testing of products under varied conditions, quality control processes throughout the production phase, and continuous improvement practices to address any identified durability concerns. The primary risks associated with durability include potential increased costs due to using higher-quality materials or more robust manufacturing processes, and the trade-off between enhanced durability and other product attributes, such as weight or cost.



Durability is a fundamental aspect of product quality that affects a company’s reputation and customer satisfaction. Effective quality management seeks to balance the need for durable products with cost considerations and market demands, ensuring that products not only meet the functional requirements but also provide long-term reliability and performance.


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